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Instrumentation & analysis

Dashboards and analysis
for teams that need
clear operational visibility.

Event instrumentation, operational dashboards, and deeper analysis for teams that need visibility into how their systems actually behave. Sometimes the answer is a dashboard. Sometimes it requires digging through existing data to answer questions that don’t have obvious queries yet.

What you're hiring
Typical engagement
4 – 12 wks
Instrumentation moves quickly. Deeper operational analysis usually takes longer.
Team shape
1 – 2 people
Small, technically fluent teams shaped around the complexity of the analysis.
Deliverable
Operational visibility
Dashboards, instrumentation, and analysis designed to make important questions easier to answer consistently.
Cadence
Weekly reviews
Collaborative walkthroughs focused on visibility, patterns, and the questions emerging from the data.
How it works

From scattered signals
to systems you can read clearly.

▲ Where it starts

The data exists, but the visibility doesn’t.

The product is live, but basic operational questions still take too long to answer. Teams rely on partial dashboards, disconnected tools, or manual analysis to understand onboarding, retention, usage patterns, or system behavior.

  • Products with limited event instrumentation
  • Dashboards teams no longer trust
  • Business questions requiring custom analysis
  • Data scattered across disconnected systems
▲ What we do

Instrument, model, analyze.

We design event taxonomies, build data pipelines, create operational dashboards, and analyze the underlying patterns shaping product behavior. The goal is to make important questions easier to answer consistently over time.

  • Event instrumentation & tracking plans
  • Data pipeline design & implementation
  • Operational dashboards with self-serve exploration
  • Deep-dive analysis on specific business questions
▲ What you get

Visibility your team can rely on.

Dashboards designed for quick operational visibility, backed by analysis that helps teams understand what’s changing, where friction exists, and which patterns deserve attention over time.

  • Clean event taxonomies & instrumentation
  • Self-serve dashboards for operational visibility
  • Written analysis with actionable observations
  • Systems your team can maintain and extend
Stack

Analytics tooling.
Centered around visibility.

▲ Instrumentation
PostHogCustom eventsSQL
▲ Dashboards
MetabaseDatadogCustom React dashboards
▲ Analysis
PostgreSQLData modelingOperational reporting
Related capabilities

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